West and Abloh begin officially working together soon after. Abloh and West become interns at Fendi in Rome. Virgil could create a metaphor and a new vocabulary to describe something as old-school as Fendi. I have been following his career ever since. Abloh and West, along with a crew of famous friends, make the rounds at Paris Fashion Week, turning heads in the process.
We saw this as our chance to participate and make current culture. In a lot of ways, it felt like we were bringing more excitement than the industry was. Abloh launches his first brand, Pyrex Vision, in New York.
Abloh shutters Pyrex and founds Off-White, a multi-platform creative endeavor based in Milan. Its main medium is fashion. Abloh opens his first concept store in the Aoyama area of Tokyo. The store features a watercooler with Off-White branded cups that visitors take for free and resell on the secondary market. He has played at Hi Ibiza and also been booked for Tomorrowland's edition.
On March 25, , Abloh was named artistic director of Louis Vuitton's menswear ready wear line, marking him the first person of African descent to lead the brand's menswear line, as well as one of the few black designers at the helm of a major French fashion house. Upon his acceptance of the position, he stated, "It is an honor for me to accept this position.
I find the heritage and creative integrity of the house are key inspirations and will look to reference them both while drawing parallels to modern times". Rihanna was the first person to wear Abloh before the show. Abloh has since been in high demand for his designs, creating an original outfit designed for Serena Williams to wear throughout the US Open, a collaboration with Nike.
On June 5, , Virgil Abloh released a special collaboration with the luggage manufacturer Rimowa, a transparent suitcase in limited edition.
In March , Abloh collaborated with Ikea to start making furniture for millennials, ranging from cabinets, rugs, coffee tables, and chairs. Abloh has incorporated different elements of style, such as his quotation marks around certain words and putting it on different articles of clothing, and in this case different types of furniture. One of Abloh's most popular items is the Frakta Bag. This collection contains a variety of workout clothes ranging from; matching leggings and sports bras, athletic sweaters and crop tops.
This collection incorporates some of Virgil's signature designs by including the Off-White yellow sign wrapping around the waist of the pants and bottom of the sports bras. Virgil also includes a three-dimensional addition of his four-way arrows, creating a cross, on the front of the tops and pants. Abloh was featured in conversation with his friend and frequent collaborator Takashi Murakami on the cover of the fall issue of Cultured magazine. Abloh founded his first fashion house and second business overall in with the high-end streetwear brand Off-White.
Based in Milan, Italy, the company was described by Abloh as "the gray area between black and white as the color off-white" to investors and fashion critics. During the launch of his brand, he received help from the New Guards Group, who also assisted many other designers and brands, such as Palm Angels, Heron Preston, and Marcelo Burlon.
Abloh's brand lead towards a widespread gain of attention for his apparel beginning in Paris, then expanding to China, Tokyo, Japan and the United States. The clothing line can be identified through its use of quotation marks, zip-ties, capital letters and barricade tape. He launched the company's women's wear line in and showed the collections at the Paris Fashion Week. Abloh launched his first concept store for Off-White in Tokyo, Japan, where he started the company's furniture arm, Grey Area.
In , he was asked to design a new collection in conjunction with Nike entitled "The Ten" where he re-designed a variety of the company's best-selling shoes. Abloh was the only American designer to be nominated for the award. He also won International designer of the Year at the GQ men of the year awards in Derived from predominantly his role as creative director for his brand Off-White as well as collaborations with Nike. Abloh was listed as one of Time magazine's most influential people in the world in , one of two designers named that year.
In the Time issue, Japanese artist Takashi Murakami wrote that Abloh's impressive achievements lead to his listing. Abloh was also nominated for Menswear Designer of the Year. A trained architect, Abloh, who also worked in Chicago street fashion, entered the world of international fashion with an internship at Fendi in alongside rapper Kanye West.
The two then began an artistic collaboration that would launch Abloh's career into founding Off-White. The first American of African descent to be artistic director at a French luxury fashion house, he was named by Time magazine as one of the most influential people in the world in After graduating from university, Abloh interned at Fendi in the same class as rapper Kanye West in Placed in the company's Rome, Italy office, the two began a collaborative relationship.
Their founded retail space became known for carrying a mixture of fashion apparel, and for its reflection of Virgil's style on his design for the store interior. In , Abloh launched his first company, Pyrex Vision. The stated goal of Pyrex Vision was to represent the importance of youth culture, by centering the designs around a garment that most youth would notice from gym class.
Virgil's ideas could be clearly geared around the importance of the now. He closed the company down a year later as he did not intend it to be a commercial enterprise but an artistic experiment. Abloh met his wife, Shannon Sundberg, in high school. They married in He lives in Chicago with his wife and two children. Abloh is of the Ewe ethnicity of the Volta region in Ghana.
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